After the IJL seminar announcement (here) exploring the topic 'How to market your brand via jewellery blogs and social media channels' Lead Speaker and Jewellery Blogger Katerina Perez has written an in depth version on how to promote jewellery brands via blogs. As the most attended seminar at International Jewellery London the topic was certainly interesting, insightful and informative.
What was covered at the seminar:
- Brands' experience from working with a jewellery blogger
- Finding the right blogger to feature your brand
- Getting in touch with the blogger
- Information needed for a productive feature
- Relationship with the blogger
Read the in depth article here katerinaperez.com/how-to-market-a-jewellery-brand
IJL Blog jewellerylondon.com/blog
IJL highlights IJL 2014 Revisited Visual Diary
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